HELENA NORRMAN ERICSSON — CHIEF MARKETING & COMMUNICATIONS OFFICERTHEME LEADING A GLOBAL BRAND TRANSFORMATIONDownload Helena Norrmans presentation HERE PATRIK ROMBERG SENIOR VICE PRESIDENT, GROUP COMMUNICATIONS OFFICER, TRELLEBORGTHEME TRANSFORMING A GLOBAL CORPORATE BRANDBASED ON DIGITIZATION & COMMUNICATION LARS HYGRELL CHIEF MARKETING OFFICER (former) | ELECTROLUX GROUPTHEME LEADING GLOBAL BRAND AND MARKETING TRANSFORMATION AT ELECTROLUX "It takes brand leadership excellence to create excellent, leading brands" FOLLOW US ONINSTAGRAM | LINKEDIN | FACEBOOK CAROLINE FRANSSON SVP BRAND EXPERIENCE | VOLVO GROUPTHEMELEADING BRAND EXPERIENCE IN TRANSFORMATION BENGT ERIKSSON ESSITY — GLOBAL MASTER BRAND DIRECTORTHEME MANAGING A TOTAL BRAND EXPERIENCE IN 100 COUNTRIESDownload Bengt Erikssons presentation HERE INGALILL ÖSTMAN SKF — SENIOR VICE PRESIDENT COMMUNICATION & GOVERNMENT RELATIONSTHEME BUILDING A SUSTAINABLE CORPORATE BRAND FROM WITHIN CHRISTER LINDQVIST VOLVO GROUP — GLOBAL BRAND MANAGER VOLVO TRUCKSTHEME CREATING BRAND ENGAGEMENT IN THE DIGITAL AGE